Be Prompt
Within three days of when a customer finishes a recent purchase, suggest them to write a review.
Be Active on Social Media
Social media is a great tool to ask for customer reviews from fans and followers. Businesses that attach an incentive by asking for customer reviews, such as a promo code for the next purchase, can really motivate customers to leave a customer review. Utilize Facebook’s built-in review system that let’s customers review your business directly on your Facebook page.
Make Review Links Visible
By providing links to a customer review in email signatures, sales receipts, and websites, customers don’t have to scroll through tons of emails and pages to leave a review. All they must do is click on the link and they’re, automatically, sent to the customer review page.
Keep it Simple
Customers like easy access and are more likely to leave a review if the instructions are easy and they know how and where to post it. Never tell customers what to write, just remind them that if they were satisfied with the product or service your business would greatly appreciate the feedback.
Send Reminders
Delighted customers love to leave reviews, but sometimes they forget or get busy with day-to-day things. Implement an email-reminder shortly after the transaction is finished to remind them to leave a customer review that will only take a few minutes.
Set a Positive Tone
The first few customer reviews impact what others write, so it’s a good idea to get a trusted and long-term customer to post their review. But beware of soliciting reviews from customers, as each website’s guidelines differ from another. Find out what each website looks for in reviews.